Search Engine Optimization

Google Introduces Biggest Algorithm Change since 2000 – Welcome Hummingbird!

September 26 will be remembered as the day on which Google announced the biggest search engine algorithm modification since 2000. The change was unveiled just a day before the company celebrated its 15th birthday. What’s New? Google Senior Vice President Amit Singhal introduced the algorithm change that is called Hummingbird …

Social Media Marketing

Promoted Pins: The First Paid Advertising Pinterest Option

Pinterest announced the launch of its first paid advertising form on September 19, 2013. Promoted pins give the social network access to a new monetization opportunity, similar to the one developed by Facebook and Twitter. Promoted pins will give advertisers a chance to reach a bigger audience than the one …