You launched your website and you were probably thinking that creating the content would be a piece of cake. After all, you know the niche well, you are passionate about it and you can do a decent job as a writer.
There are several important complications that many website owners and webmasters underestimate. Writing for an online audience has its specifics. Knowing how to facilitate the search for information and how to make the experience more pleasant for the website visitor will be essential.