5 Tips for a Successful Email Blast

An email blast is still an incredibly popular marketing approach, regardless of the fact that many innovative techniques have gained traction lately. There’s a reason why email campaigns are so sought after. Campaign Monitor statistics suggest that marketers are six times more likely to get a click through from an email than from a tweet. What’s even more impressive, 81 percent of people who have gotten a newsletter based on previous shopping habits are likely to make a purchase due to such a targeted campaign.